HR & Leadership Development for Impact-Driven Organizations
An HR & Leadership DevelopmentCompany
Strategic, values-aligned fractional services for start-ups, non-profits and small to mid sized businesses.
We help small businesses build and develop the most valuable asset – their people – on purpose.
You have a grand vision and a great product or service but you need to build or grow a team that will support its development and delivery.
To have an edge in this competitive marketplace, you need to hire people who are skilled AND aligned with your organization’s values.
To set your people up for success, you need foundational ecosystems and processes.
To maximize their performance, you need to consistently train and develop your people.
And to effectively manage all of the moving parts of an organization, you need to develop your leadership and people-intelligence.
Leaders are stretched thin, juggling back of house operations, sales and marketing, optimizing products or services, managing people and more. It always feels like there’s not enough time or not enough money to invest in growing. Yet not investing in people and systems stalls sustainable growth. It often feels like a catch 22!
Common Growth Stages & pitfalls
Growth Spurt
You don’t workforce plan based on past trends or projections so when you need more hands on deck, you rush to hire.
You don’t create clear role responsibilities, ways of working and expected outcomes.
You onboard the rushed hire(s) without a formalized training plan – SOPs, manual/guides, on-the-job coaching, etc.
The cost of a bad hire is about 30% of that hire’s first year wages + 17% of supervisor’s time + $4K average cost of rehiring.
BAD HIRES ARE COSTLY!
Fast (Chaotic) Growth
You already have a team but the increase in demand requires more people that can product results, faster.
You continue to use outdated systems or manual processes to hire and manage people.
Your ability to hire and train people lags the current demands of size, scope and speed for producing results.
Operational inefficiencies cost 20%+ of an organization’s annual revenue; 40% of workers time is spent on low-value, inefficient tasks.
PEOPLE OPS INEFFICIES ARE COSTLY!
Growth Plateau
You have a trained team, solid systems and processes, and steady revenue but profits aren’t increasing.
You don’t track employee performance against company goals, hold team members accountable or care for engagement & culture.
You haven’t invested in skill training, team development or leadership coaching.
Skills gaps result in 37% reduction in productivity; underperforming employees and ineffective leaders cost$120K+ annually.
UNDERDEVELOPED EMPLOYEES ARE COSTLY!
The
Impact
Revenue Loss
Time Wasted
Of Missed
Opportunities
These pitfalls are painful and impact your profitability. What you think is costly now - investing in HR and leadership development - ends up being more costly later.
Hi There! We are
Propel on Purpose
This isn’t just our name, it’s our mission, framework and how we empower your growth.
To Propel On Purpose is a way of leading that is intentional and in integrity with your vision and values.
We work with ambitious, high-achieving trailblazers that want to:
make purpose-driven impact through business
build high-performing teams and happy workplace cultures
create personal freedom, generational wealth & well-being
We take a values-centered approach, grounded in Emotional Intelligence (EQ) with a cultural context lens to help trailblazers lead with their highest potential AND feel powerful while navigating the path to success.
This is our proven framework to growing an impactful, profitable organization.
Fractional HR
Propel On Purpose has been an invaluable partner to us at Joyleaf since day one. Together we built our foundation—developing our employee handbook, managing hiring processes, and creating seamless onboarding experiences. What stands out most is how deeply Anyelis (POP Founder) embodies our core values of empowerment and empathy. Through her leadership training sessions and ongoing coaching, Anyelis has elevated our internal capabilities and helped us navigate both strategic growth and tough decisions. Her expertise in emotional intelligence and HR leadership is unmatched. I’m incredibly grateful to have her at the table—her presence always brings clarity, compassion, and smart solutions.
Fractional HR
As a founder, having an HR partner has been a game-changer. Working with Propel On Purpose has allowed me to shift from reactive to proactive when it comes to managing my team, navigating complex personnel issues, and putting the right structures in place. Their support brings the perfect mix of strategic insight and people-first thinking, and truly act as a partner in building a strong, intentional culture. Highly recommend to any founder looking for clarity and confidence in their people operations.
One to One Coaching
The EQ assessment was a game-changer, helping me see that what I once perceived as weaknesses were actually strengths. This shift has given me a deeper sense of confidence and a clear roadmap for growth as a leader. In just a short time, I’ve gained tools that I can lean on when approaching challenging situations, which has dramatically changed both my interactions and outcomes. Anyelis truly inspires change, and her positivity and accountability make her coaching both powerful and motivating. I’d recommend her to any leader ready to grow.
Fractional HR
Working with Propel On Purpose has completely transformed how we approach hiring. They've helped us professionalize our entire process—from clarifying roles to building structured, growth-aligned interview systems. The guidance brought clarity and consistency where we needed it most. What truly sets Anyelis apart is her ability to balance structure with empathy—a rare combination that's made a lasting impact during a pivotal stage of our company’s growth.
Fractional HR
Propel On Purpose, led by Anyelis Cordero, has been an invaluable partner for us at HudHaus. her expertise has been instrumental in helping us navigate all of our human resources needs. She has been incredibly helpful in working through the process of transitioning team members and has shown a remarkable ability to provide guidance with both efficiency and care. Anyelis's commitment to our company's success is clear, and we are confident in her ability to support our growth. We look forward to continuing our partnership with Anyelis and Propel On Purpose as we expand.
One to One Coaching
We brought POP on board to help us put HR processes in place that would create more efficiency among our team and boost engagement. We quickly realized that we needed to invest in our development as leaders. 1:1 Coaching gave me and my business partner the space to discuss, process and resolve important business & team topics. I personally gained some great tools & felt supported to better manage my time, understand my partner & team's needs, and grow as a leader.
Solutions Designed to Help Your Org propel on purpose!
Through fractional HR services, team trainings and leadership coaching, we help organizations hire, train and manage values-aligned teams that lead to high-performance and profitability.
into your team?
Download our FREE & easy self-assessment to determine your company’s needs before you book a consultation!
Navigating people-related complexities but overwhelmed by where to even begin? Whether it’s about giving feedback, managing a sensitive team issue, handling a termination with care or any other HR-related needs, connecting an HR expert will give you more ease.
*We do not offer legal advice; legal employee relations matters should be directed to an attorney.
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